The Kid’s Menu

We went out for dinner as a family on Saturday night, which we don’t often do.  With our 4-year-old and 1-year-old in tow, we got to the restaurant around 5:30pm to keep things early and kid-friendly.  Great.  Good.  Having fun.  Then the waitress gave us a ‘Kid’s Menu’.

The Kid’s Menu did not contain miniature portions of adult menu items, but rather a list of entirely different offerings.  Things like Kraft Dinner, cheese pizza, and french fries.  Things full of white flour and salt, with very little nutritional value.

I don’t get it.

As mothers, we find out we’re pregnant and we do our very best to grow a healthy baby.  We eat well, we stop smoking and/or drinking, we stay well-hydrated, and we make safe choices.  When our baby is born, we continue to do our very best to keep them healthy-  we often choose breastmilk, we often make our own babyfood (only organic, right?), and we avoid giving them extra sugar, salt, and processed foods.  Their bodies are little temples to be grown and supported with only the highest-quality ingredients.  We discuss topics like folic acid, BPA, and omega-3s.  We listen to the buzz surrounding gluten-free, dairy-free, and non-GMO food.

And then we take them out for dinner, and we’re given choices like this.

If we aren’t eating these things, then why are we feeding them to our kids?  Kids need top-quality food to grow top-quality bodies and brains and immune systems.  Kids need top-quality food to support learning and attention and behaviour.  Kids need top-quality food to help them make top-quality food choices as adults.

I don’t get it.

stop-marketing-unhealthy